The Formula
Season 1
The Formula is a new NPR video series that takes you inside the creative process of sampling. Five acclaimed hip-hop producers break down their work, demonstrating how specific samples build layers of mood and meaning in songs ranging from recent hits.
Season 2
In this new season of The Formula, we're deciphering the cypher. We'll sit with some of hip-hop's rising and most respected artist-producer duos — Isaiah Rashad + Kal Banx, Tierra Whack + J Melodic, Westside Gunn + Conductor Williams, Rico Nasty + Kenny Beats, Freddie Gibbs + The Alchemist — as they dissect one or two songs emblematic of their collective body of work, be it an album, an era or a moment in rhyme.
Awards
2022 Webby Awards Music Nominee: The Formula, S2: Why Collaborations Still Rule Rap